Thursday, July 28, 2011

Ignore Everybody

Head over to this site and read the first %25 of this book for free.
"You don’t know if your idea is any good the moment it’s created. Neither does anyone else. The most you can hope for is a strong gut feeling that it is. And trusting your feelings is not as easy as the optimists say it is. There’s a reason why feelings scare us.

And asking close friends never works quite as well as you hope, either. It’s not that they deliberately want to be unhelpful. It’s just they don’t know your world one millionth as well as you know your world, no matter how hard they try, no matter how hard you try to explain.

Plus a big idea will change you. Your friends may love you, but they don’t want you to change. If you change, then their dynamic with you also changes. They like things the way they are, that’s how they love you- the way you are, not the way you may become.

Ergo, they have no incentive to see you change. And they will be resistant to anything that catalyzes it. That’s human nature. And you would do the same, if the shoe was on the other foot.

With business colleagues it’s even worse. They’re used to dealing with you in a certain way. They’re used to having a certain level of control over the relationship. And they want whatever makes them more prosperous. Sure, they might prefer it if you prosper as well, but that’s not their top priority.

If your idea is so good that it changes your dynamic enough to where you need them less, or God forbid, THE MARKET needs them less, then they’re going to resist your idea every chance they can.

Again, that’s human nature.


Good ideas come with a heavy burden. Which is why so few people have them. So few people can handle it."

So what is the message? IGNORE EVERYBODY!
I still come back to this page from time to time and re-read the awesome advice from this book. Isn't it crazy how much you have to remind yourself of all these principles? It's a constant fight against yourself in your own mind. There is so much push to CONFORM, CONFORM. It's so difficult to rise out of that and try to do something different than everyone else.

Just ignore them. That's what I have learned to do as well. Listen to yourself. Do it for yourself! In the end it doesn't matter what they think and who cares if they don't understand. Also you should know that this resistance is what you are going to face and sometimes on a daily basis. It's just part of breaking away from the sheep!

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